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Communication Design and Graphics

Admission Mode: Direct

Communication Design and Graphics

This course focuses on visual aspect of communication and helps students in creative ideation, and critical thinking skills. It enhances understanding of the design process through demonstrations and hands-on training.

This course leads to comprehension of design principles, forms, typography and methodologies for successful communication ideas, narratives, concepts, and identities through various media. Students of this course will be able to apply the tools and technologies that will prepare them for design practice and management in collaborative environments.

Eligibility

A candidate must have passed 12th standard

This course is open to students and professionals who want to unfold facets of communication and expand its visual horizon with the help of design and graphics

Programme Duration

3 Months – 40 Hours

Fee Structure

  • Registration Fee: USD 20 / INR 1740 (One Time)
  • Course Fee: USD 120/ INR 10,440 

50 % fee concession to students of South Asian University

Admission Process

Candidates who meet the eligibility criteria can enroll in this course through the Admission Website of South Asian University

Course Structure

INTRODUCTION: 2 HOURS

  • Introduction to SAARC and SAU
  • Student-Teacher Exchange: Aspirational Action Plan

MODULE 1 – 10 HOURS: COMMUNICATION AND DESIGN CONCEPT

  1. Visual Communication
  2. Understanding design and graphics
  3. Design aesthetics, elements & principles of design
  4. Typography, colour psychology and application

Software Training: Adobe Photoshop, Adobe Illustrator

MODULE 2 – 11 HOURS: CREATIVE DESIGNS

  1. Concepts of Logo Design
  2. Poster Design, Brochure Design
  3. Packaging Design, Advertising Design

Software Training: Adobe Photoshop, Adobe Illustrator

MODULE 3 – 9 HOURS: DIVERSE DESIGN PROJECTS

  1. Design Project: Corporate/Brand logo & Logotype
  2. Use of corporate colours, fonts as per the concept
  3. Designing of Visiting Card, Letterhead, Envelop, Docket Folder etc. 

MODULE 4 – 5 HOURS : BROCHURE DESIGN PROJECTS

  1. Corporate Brochure Design (12 pages)
  2. College Prospectus Design (8 pages)

Communication Design and Graphics

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